Interaction Research
Interface System Build
A component library with tokens, variants and usage notes, kept in step with the code your front-end developers actually ship.
₹37,999GST included
Interaction Research
CR-IXR-105
Checkout Journey Rebuild
A UPI-first rebuild of checkout, directed by where buyers actually abandon, with each failure and retry state drawn deliberately.
Timeline12 working days
Deliverables7 itemised
PracticeInteraction Research
Price₹20,999 incl. GST
01
The problem this solves
Abandonment at checkout in India owes more to the flow than to the price tag: a UPI request that never comes back, a form insisting on a landline, an error that explains nothing. We instrument what you have, locate the point at which people leave and rebuild around the way Indian buyers pay, UPI first. Each failure and each retry is drawn deliberately, so one declined attempt does not end the sale.
02
What you receive
- Funnel analysis showing where the present checkout loses people, step by step
- A rebuilt flow that offers UPI ahead of the other methods
- Fewer form fields, with autofill and the correct mobile keyboards
- Every payment method given its pending, failed, timed-out and retry state
- Reassurance placed at the points where buyers hesitate
- Design files carrying specifications for the developers
- A brief split-test plan for measuring the change after release
03
What changes afterwards
Fewer carts abandoned at the step currently costing you most
A declined payment recovers instead of ending the visit
A measurement plan that tells you whether the rebuild worked
04
Is it the right fit?
Ideal for
- Online stores with healthy traffic and disappointing conversion
- Subscription products losing people at the moment of payment
- Anyone running a checkout that was built once and left alone
What we need from you
- Analytics access, plus a test account that can reach payment
- Which gateway you use and which methods you accept
- Any finance, tax or compliance constraint the design must respect
05
Before you buy
Yes. It is in Indian rupees with 18% GST included, and it is exactly what you pay at checkout. Nothing is added afterwards for the scope listed on this page.
The working days are counted from the day we hold your payment, the completed brief and everything listed under “What we need from you”. If an input arrives late, the handover date moves by the same number of days.
Ask before you buy. We will confirm in writing whether it sits inside this scope, point you to a better-fitting service, or tell you it needs separate work.
On full payment, the code, configuration, designs and documents produced for this service belong to your organisation, as set out in our Terms.
Each unit repeats the listed scope once. It does not stretch a single unit to cover more.
Often considered alongside
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Moderated Usability Study
Five moderated sessions against the live product, recorded, with the problems participants met set out in rank order.
₹15,999GST included
Interaction Research
Product Definition Sprint
A two-week sprint converting a rough product idea into wireframes, flows and a scope an engineering team can estimate against.
₹26,999GST included